Business Writing: How Does It Work?

Communication is a critical part of success in business, whether it’s sharing project updates, sending a sensitive email, or pitching a new business proposal. But while communication underpins almost every task, communicating well can be difficult. Business communication, and specifically business writing, has its own rhythm. The good news is, it’s a skill that can… Read more »

Understanding the Digital Marketing Funnel

While marketing has existed for centuries, the way that marketers interact with customers has changed significantly in the last few decades. The advent of the internet and the rise of social media have led to major shifts in marketing strategy. Digital Marketing Funnel vs. Traditional Marketing Funnel The idea of a marketing funnel has existed… Read more »

RN Salary Guide by State

Knowing the average RN salary can be helpful when you’re looking for a nursing job. Since nursing salaries can vary from state to state, understanding which states have the highest earning potential allows you to more effectively choose where you want to practice. This guide provides you the tools you need to learn what the… Read more »

Types of Nursing Certification

As the nursing shortage continues, it becomes more critical to fill nursing vacancies with skilled, highly qualified registered nurses. An estimated 100,000 nursing jobs go unfilled every year, and more than 500,000 RNs are expected to retire within the next five years. Nurses with specialty training in fields like gerontology and informatics are becoming more… Read more »

Nurse Practitioner vs. Physician Assistant: What’s the Difference?

Registered nurses can pursue degrees — from the bachelor’s to doctoral level — that open up a variety of job opportunities. With a Bachelor of Science in Nursing (BSN), nurses can move into leadership positions or become specialty nurses. With a Master of Science in Nursing (MSN), graduates can become nurse practitioners (NPs), also known… Read more »

MLM Rankings: The Top 5 Multi-Level Marketing Businesses

The prospect of working from home is becoming increasingly popular. According to The New York Times, a recent Gallup poll reports 43 percent of employees work remotely some of the time. Of those, the number working from home four to five days per week has jumped to 31 percent. Modern workers seem to be embracing… Read more »

NP vs DNP: What’s the Difference?

Registered nurses have more options than ever when it comes to advancing their careers, but it’s not always clear which path to take and which degree to pursue. RNs who hold a bachelor’s degree and are seeking career advancement may aspire to become a nurse practitioner (NP) or may wish to earn a Doctor of… Read more »

How to Develop a Successful Networking Plan

The process of finding a job has changed significantly over the last few decades. In the past, applicants mailed cover letters and resumes to potential employers in response to newspaper ads. Now most job openings are posted online. It’s easy to apply online, but your chances of success are surprisingly low. The average corporate job… Read more »

What Is a Public Health Nurse?

While all nurses work in healthcare in some way, a public health nurse focuses on communities and populations of people. The role of a public health nurse is to promote health in communities and to prevent diseases and other conditions that negatively impact health in the community. History of Public Health Nursing Throughout much of… Read more »

Cultivating a Robust Organization: 5 Stages of the Innovation Process

Most business leaders recognize the value of innovation. In a study from consulting firm Accenture, 96 percent of executives surveyed said that their organization’s long-term success depends on developing new ideas. In addition, 87 percent of leaders believed their companies’ innovation resulted in a good return on investment; however, 82 percent of respondents didn’t make… Read more »